BRIEF
Develop a series of engaging idents to showcase the diverse areas of Hogarth’s business. The objective was to create a cohesive and visually striking set of animations that communicated the company’s expertise while maintaining a strong brand identity.
CONCEPT
The Hogarth “H” takes center stage as the focal point of each ident, serving as a dynamic canvas to represent the different facets of the business. Animated elements tailored to reflect each specific area flow around and interact with the “H,” creating an immersive yet stylish visual experience.
From creative production to technology and global delivery, each ident blends sleek motion design with purposeful storytelling. The minimalist yet impactful approach emphasizes Hogarth’s innovative edge and versatility while reinforcing its brand identity across all touchpoints.
These idents not only celebrate the breadth of Hogarth’s expertise but also provide a polished and memorable representation of its capabilities, leaving a lasting impression on clients and collaborators alike.
ROLE
- Creative concepts
- Art direction
- Visual design